Yotpo SMSBump

Find out what's new in SMS & email and start texting like a pro

40 Conversations

Savina from Yotpo
Community Manager
Savina from YotpoCommunity Manager
published in SMS & email best practices and examples

SMS Templates | 👸 March inspiration and events 👸

March is Women's History Month. 👸 From science and culture to society and politics, we celebrate the accomplishments of trailblazing women who have led the way for change over the years. With International Women’s Day falling on March 8, it’s an excellent opportunity for brands of all sizes to launch dedicated campaigns throughout the month.  Venture outside the box and celebrate women during events such as The Oscars!The Oscar Award Ceremony will be held on March 13 and will highlight the best performances in the movie industry throughout the year. This night is all about art, glam, and stars, so make your products the stars of your SMS campaign and put your best-sellers in the spotlight. Focus on exclusive, high-end offers to ensureyour customers feel extra fabulous. {SiteName}: Our award this year goes to you {FirstName}! We might not have Oscars at hand, but our supreme {DiscountValue} sale is here to give you the redcarpet treatment: {DiscountCodeUrl}  It’s the week of the Oscars

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Savina from Yotpo
Community Manager
13 days ago
Savina from Yotpo
Community Manager
Savina from YotpoCommunity Manager
posted in Getting started with SMS & email

SMS Automations - submit your questions for the How Personalized SMS Automations Unlock Sales webinar here

Hey all,  Do you have questions about SMS automations? Submit it here and  Danielle Butera from Yotpo and Nikhil (Nik) Rajpal from Exclusive Concepts, Inc. will share their insights during the How Personalized SMS Automations Unlock Sales live webinar on Yotpo’s LinkedIn page.  📌 You can register for the webinar here!

0
Savina from Yotpo
Community Manager
13 days ago
Savina from Yotpo
Community Manager
Savina from YotpoCommunity Manager
published in Getting started with SMS & email

8 Ways Adobe Brands Can Overcome Challenges With SMS

Adobe’s annual holiday shopping report revealed that almost half (47%) of online sales came from smartphones during the 2022 holiday season, with Christmas Day setting a new record for mobile shopping: the majority of online sales (61%) came from mobile devices.Vivek Pandya, lead analyst at Adobe Digital Insights, said in a statement, “The big deals drew in consumers and drove volume, helping retailers who were challenged with oversupply issues, particularly in categories such as apparel, electronics, and toys.”Retailers will continue to face challenges in the year ahead, but this past holiday season’s performance is a welcome indication that such challenges can be overcome. Consumers have embraced mobile shopping and communication all over the world, and with a mobile-first channel like SMS, it’s now easier than ever for you to reach them there.Here are eight common eCommerce challenges that Adobe Commerce stores can combat with SMS marketing today to power business success well into

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Savina from Yotpo
Community Manager
17 days ago
Mariya
Employee
MariyaEmployee
published in SMS & email best practices and examples

15 Charming Women's Day SMS & Email Templates

International Women’s Day is a global celebration of all women and their outstanding achievements. It's also a major retail holiday when brands approach shoppers with massive deals and exclusive discounts. They know that every man, woman, friend, sibling, etc. wants to make sure the women in their lives feel special and cherished, especially on this day.And it's the perfect opportunity for you to engage with your shoppers and give your sales a little boost! All you have to do is be present, offer some great deals, and promote them on the right channels.  Here are 3 proven strategies for your Women's Day SMS & email marketing campaigns:1. Launch a dedicated discount campaign: personalized deals, sitewide flash sales, BOGO offers, free shipping for a limited time only – the choice is all yours.2. Provide gift ideas for loved ones: carefully curated Women's Day gift guides, monthly subscriptions, or special bundles will be highly appreciated.3. Announce and promote special corporate e

50
Mariya
Employee
21 days ago
Savina from Yotpo
Community Manager
Savina from YotpoCommunity Manager
published in SMS & email best practices and examples

Text Marketing Tips From Australia’s Fastest-Growing Brands

SMS marketing is a staple in today’s direct-to-consumer toolkit, opening new opportunities for customer engagement, retention, and revenue growth. The channel’s reach and popularity has extended to all corners of the world, including in Australia, where more brands and consumers are going mobile to not only communicate, but shop.Over 74% of Australian shoppers are already signed up to receive SMS marketing messages from brands, while more than half (51%) say they would sign up for texts so they can know immediately about promotions, offers, and updates. As SMS continues to evolve, offering consumers even more convenient, fast, and personalized ways to purchase products from seemingly anywhere, we can only expect these numbers to grow.These Australian brands have taken notice. They told us exactly what prompted them to add SMS to their marketing strategy, along with which texting tactics have worked best for them so far, so that other eCommerce brands can achieve similar success with SM

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Savina from Yotpo
Community Manager
27 days ago
Savina from Yotpo
Community Manager
Savina from YotpoCommunity Manager
published in SMS & email best practices and examples

SMS Templates | 🌹 February inspiration and events 🌹

What makes February such a special month? The uplifting social causes you can support and the heartwarming holidays you can share with your customers! ✊🏼✊🏽✊🏿 Black History Month  February is Black History Month – a celebration of African American history, legacy, and achievements. Whether a black-owned business or just supportive of people of color, this is an excellent opportunity to put diversity and inclusion at the center of your campaigns, donate a share of your proceeds, and make your customers feel part of that celebration:Hey {FirstName}, it’s Black History Month! Celebrate with {SiteName} and enjoy up to {DiscountValue} off sitewide, valid until the end of the month: {DiscountCodeUrl} {SiteName}: {FirstName}, we are celebrating the start of Black History Month and 10% of our proceeds throughout February will go to a nonprofit organization supporting black-owned businesses. Shop now at: {DiscountCodeUrl} 😍 Month of LoveIn February, we celebrate love in all shapes and forms.

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Savina from Yotpo
Community Manager
1 month ago
Savina from Yotpo
Community Manager
Savina from YotpoCommunity Manager
published in SMS & email best practices and examples

SMS Templates | 🎆 January inspiration and events 🎆

Build a next-level SMS marketing strategy with these top-performing campaign templates for the month of January. Simply copy, paste, and schedule your campaigns.  Start 2023 with a blast during the National Use Your Gift Card Day on January 21st. National Use Your Gift Card Day is held on the third Saturday of every January to nudge shoppers to redeem the gift cards they received over the holiday season. It’s a great opportunity for brands to engage with their customers and send a friendly reminder that will drive traffic and sales to their online store.{SiteName}: Hey {FirstName}, have you already redeemed your gift cards? Now is the perfect time to do it AND browse through our latest collection: {SiteUrl} {SiteName}: {FirstName}, have you received any gift cards around the holidays? If yes, now would be a good time to use them and enjoy our sweet sitewide discounts of up to {DiscountValue}: {DiscountCodeUrl}Download our SMS Calendar 

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Savina from Yotpo
Community Manager
2 months ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in SMS & email best practices and examples

PSD Underwear Quadruples Subscribers Within a Year of Switching to YotpoCase Study

What’s the foundation of any good outfit? An even better pair of underwear. PSD Underwear goes beyond the basics to provide a premium selection to their customers, while emphasizing authenticity and personalization as their core brand values. They know their community of athletes and trendsetters uses clothing as a means of self-expression, and to PSD, underwear should be no exception. To engage everyone with just the right product to suit their unique personality and style, and to keep them coming back for more, the brand relies on the power of SMS marketing.   ChallengePSD Underwear decided to double down on retention as acquisition costs continued to rise. SMS seemed like the optimal channel to engage more customers more effectively and keep them coming back. The brand initially used their ESP’s SMS offering, but ran into challenges like deliverability.With acquisition costs on the rise, PSD Underwear spent the past year shifting their focus towards customer retention. “How do we ke

250
Yotpo Team
Community Manager
2 months ago
Mariya
Employee
MariyaEmployee
published in Getting started with SMS & email

The Ultimate Holiday SMS & Email Playbook

The festive season is already upon us, which can only mean one thing – it’s time for presents! Santa came early this year, and guess what came out of his gift bag... Meet the ultimate holiday SMS & Email Playbook – built to maximize your success through the rest of 2022 and beyond. Learn how to successfully engage with your customers, gain new ones, and keep the sales rolling throughout December. You’ve got eight proven strategies and 13 inspirational templates to take your holiday marketing to the next level in the busy weeks ahead. And, as with every solid action plan, we’ve outlined the most important time periods and pointed out the best dates to launch campaigns.Ho-ho-let’s go! December 1 – December 15 The beginning of December is when merchants must step up their game and show the world what they’re made of. Even if the BFCM craze is already behind us, you need to continue the momentum and make sure your SMS & email strategy is on point.You want to provide excellent post-

203
Savina from Yotpo
Community Manager
3 months ago
Mariya
Employee
MariyaEmployee
published in Getting started with SMS & email

17 Boxing Day SMS & Email Templates

With the holidays quickly approaching, you are most probably absorbed in thinking about your Christmas sales, and for a good reason – this is the most profitable period of the year for eCommerce. But try not to get too preoccupied with the holly-jolly jingles and forget what happens right after: Boxing Day and the end-of-year sales!Nowadays, Boxing day has become a synonym for post-Christmas laziness, watching sports on TV, cold turkey… and bed-based online shopping. It is the perfect chance for eCommerce merchants to reach out to their customers and promote their special deals.Do you know how to set up SMS & email campaigns that will keep conversion rates high even after the Christmas craze? We do. And we are about to give you the keys you need to fuel your tank and boost turnover.  Grab Customers From the Beginning Use appealing visuals and captivating subject lines to grab your customers' attention right from the start. Since Boxing Day is a rather “lazy” retail holiday, be stra

40
Mariya
Employee
3 months ago
Savina from Yotpo
Community Manager
Savina from YotpoCommunity Manager
published in Getting started with SMS & email

Sleigh Your Holiday Sales with These 5 SMS & Email Flows

Even if you’ve aced your homework and prepared for the holiday season in advance, it’s easy for things to fall through the cracks. There’s always something left to do. Between checking inventory levels and fixing deliverability issues, you also need to put your marketing campaigns in order.Don’t dread this, though! We have a solution for you that will let you sit back on the couch this Christmas and sip hot cocoa (or something stronger, we don’t judge) while your eCommerce business is paying for the presents by itself.Just as Santa needs his little helpers, any successful holiday strategy relies heavily on automations. Leverage these powerful SMS & email flows to quickly turn new website visitors into loyal customers and make them come back again and again to your store this Christmas.  1. Customer Winback Flow  What better time to rekindle an old love than right before the holidays? Let's start by warming up the relationship with your inactive customers.Enable a Christmas-themed W

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Savina from Yotpo
Community Manager
3 months ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in Getting started with SMS & email

Five Holiday Shoppers and the Strategies to Win Them Over

No two shoppers are the same. While some make impulse decisions based on emotions, others take a while to choose where and how to spend their money. Then there are those that just leave everything for the last minute and wing it.The eCommerce landscape continues to evolve, and the diversity of shopping journeys from research to purchase seems more complex and ever more unique to the individual. Regardless, what’s certain is that shopper types still exist, and defining who comes to your store is crucial for every retailer as they all have different inklings and respond to different cues. In this guide, we'll go through the five most common types of holiday shoppers and the SMS & email strategies to win them over.  The Early-Bird Shopper Shopping is almost like a ritual for early birds, consisting of numerous steps spread out evenly throughout the pre-holiday season. Early birds like to start planning their shopping well in advance, and while some are still trying to find the answer

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Yotpo Team
Community Manager
3 months ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in Getting started with SMS & email

💡 SMS Tips & TricksTips&Tricks

Hey, everyone! Subscribe to this topic, and don’t miss our upcoming best practices, ideas, and insights! 😊 Tip # 1 | Holiday wins year-round with the Winback Flow  Big retail events present great opportunities for you to reach out to customers who might have not been active recently. They already know your brand and have probably made an order or two, so all you need to do is remind them how much they enjoy your products.The flow you have available in your Yotpo SMSBump account will automatically reach out to customers who haven't purchased in the last 30 days - not too long ago for them to forget about you, but not too soon.Remember, not all customers are the same. Split your subscribers based on the number of orders and the total amount spent to distinguish your loyal and high-value customers from occasional shoppers. This will help you tailor your messaging and the size and type of discount. 

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Savina from Yotpo
Community Manager
3 months ago
Savina from Yotpo
Community Manager
Savina from YotpoCommunity Manager
published in SMS & email best practices and examples

SMS Templates | 🎄 December inspiration and events 🎄

Build a next-level SMS marketing strategy with these top-performing campaign templates for the month of December. 🎄⭐️ 📲 Don’t miss out on creating an SMS Flash Sale on DEC 7TH The holiday preparations are in full swing, so now’s the right time to launch your SMS campaigns. Use this day to give your customers an exclusive SMSonly sale. Present them with unique gift ideas and newly-stocked items, and as a bonus, offer delicious discounts shoppers can’t refuse:{SiteName}: We love that you’re a part of our exclusive SMS list, {FirstName}! We have a special discount cooked up just for you. Shop today ONLY: {SiteUrl} {SiteName}: We appreciate you, {FirstName}! By being a part of our SMS club, we’re treating you to some special Christmas deals. Unlock yours here: {SiteUrl} {FirstName}, you are a part of our SMS family, and we love it! Today only shop at {SiteName} with this delicious discount code {DiscountCode} for {DiscountValue} off: {DiscountCodeUrl}   Download our SMS Calendar ⬇⬇⬇

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Savina from Yotpo
Community Manager
3 months ago
A
avalornaNew Participant
asked in Getting started with SMS & email

Why does the shopify subscriber show invalid after importing yotpo?

After I imported my 1000+ (maybe 2000 or more) subscribers from shopify into yotpo as yotpo asked, yotpo only set 200+ recent purchasers as subscriptions, and all others were inactive , and I can't modify this state, why? This is a Black Friday sale! And there is almost no customer service, the live chat never gets through! !

4
A
3 months ago
Mariya
Employee
MariyaEmployee
published in Getting started with SMS & email

Drive Repeat Sales Through SMS With These 3 AI Solutions

We live in a time when AI tools can write the copy of your next company newsletter, while a machine learning system creates matching visuals in just a few seconds. So how about having an Artificial Intelligence engine helping you at every step of your text marketing strategy?Yotpo SMSBump’s AI-driven solutions can answer the question brands of all sizes ask themselves every day: How do we offer the right products to the right people at the right time?With the help of AI-powered product recommendations, predictive segmentation, and smart scheduling features, eCommerce brands can seamlessly provide meaningful SMS experiences and drive more conversions than ever before. Here’s how to leverage them to start sending smarter text messages to your audience.  Cross-sell smartly Consumers today are overwhelmed with choices, especially online – there are so many great brands with billions of products to choose from. So how can you help shoppers discover just the right product for them?AI-powered

540
Mariya
Employee
3 months ago
Savina from Yotpo
Community Manager
Savina from YotpoCommunity Manager
published in Getting started with SMS & email

Privacy Reigns in iOS 16, but SMS Marketing Still Pays Off

From inbox filtering to junk reporting, Apple’s iOS 16 offers new privacy controls to protect users from unwanted messages. Here’s what you need to know to keep SMS a top-performing channel. Privacy changes are not slowing down. With their latest operating system update, iOS 16, Apple has taken yet another step towards giving mobile consumers more control over how they engage, and who can reach them. While the true impact of this update on consumer behavior remains to be seen, brands using SMS marketing should take action now to build trust and start generating more engagement with customers. What’s new in iOS 16?SMS filteringThe most notable update to Apple’s operating system that marketers should be aware of is the ability to block, filter, and report messages on iPhone. Within the Messages app, users can filter their inbox according to known and unknown senders (such as a number not saved in your contacts), with even more advanced filtering being tested with users in Brazil and Indi

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Savina from Yotpo
Community Manager
3 months ago
Savina from Yotpo
Community Manager
Savina from YotpoCommunity Manager
published in SMS & email best practices and examples

SMS Templates | 🍂 October inspiration and events 🍂Templates

 Build a next-level SMS marketing strategy with these top-performing campaign templates for the month of October. And while we all are excited for the spooky season, remember that October is also the month dedicated to spreading the word about the importance of breast cancer screenings and support 🎀. Rise up to bring attention to your customers, informing them of your support as a brand to this important cause. Download our SMS Calendar ⬇⬇⬇

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Savina from Yotpo
Community Manager
5 months ago
Savina from Yotpo
Community Manager
Savina from YotpoCommunity Manager
published in SMS & email best practices and examples

🌿 Tropic Skincare's early success with SMS proved that British shoppers do want to text with their favorite brandsCase Study

🌿 Meet Tropic Skincare, a UK-based beauty brand founded by Susie Ma🌿 Her grandma, a medicinal chemist, and toxicologist, taught her that the skin needs feeding with nourishing, healthy ingredients just as much as the body. The second source of inspiration came from her upbringing in Cairns, tropical North Queensland, Australia, where fresh aloe vera plants and exotic fruit trees pretty much grew on her doorstep! After moving to London as a teenager, Susie decided to start selling homemade body scrubs (inspired by her grandma’s recipe) to help her mum with the household bills. Tropical Skincare has come a long way since Susie first started out and now is one of the UK’s fastest-growing skincare brands, with over 275 award-winning products across a bountiful range of skincare, sun care, makeup, body, mama, and baby care.    ChallengeTropic Skincare was looking for a new, engaging channel to interact with their customers. SMS sparked their interest, but they needed a way to test if this

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Savina from Yotpo
Community Manager
6 months ago
Mariya
Employee
MariyaEmployee
posted in SMS & email best practices and examples

18 SMS & Email Templates for Your Back-to-School Marketing Campaign

 Sharpen your pencils, here are some expert tips backed up with 18 SMS & email templates that will help you score an A+ in revenue this fall.

1
Savina from Yotpo
Community Manager
7 months ago
J
jleeNew Participant
asked in SMS & email best practices and examples

Text-to-Buy?

Can someone weigh in on the benefits of using Text-to-Buy instead of a regular campaign?

2
Liv from Yotpo
Employee
7 months ago
S
sammyNew Participant
posted in SMS & email best practices and examples

Click-to-Buy

I would love to hear from some Yotpo customers who have tried Click-to-Buy. What was your experience with it?

2
Liv from Yotpo
Employee
7 months ago
Sarah Rossi
Sarah RossiParticipating Frequently
asked in Getting started with SMS & email

How do I get started with Text-to-Buy?

Hey all! I just learned about this new SMS feature and would love to know more about it. How can I add it to my SMSBump account? 🤔

1
Liv from Yotpo
Employee
7 months ago
D
davebParticipating Frequently
asked in SMS & email best practices and examples

Question about Text to Buy for SMS

What campaigns are a good fit for Text to Buy?

1
Liv from Yotpo
Employee
7 months ago
Liv from Yotpo
Employee
Liv from YotpoEmployee
published in Getting started with SMS & email

📣 Join the waitlist | Shoppable texts that make mobile checkout frictionlessNews

Register for our waitlist to be the first to use Text-to-Buy, Yotpo SMSBump’s latest innovation that expedites the path to purchase by letting customers reply to buy.  📣 Join the waitlist 📣  

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Liv from Yotpo
Employee
7 months ago
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