Hey, @Sarah Rossi,

Great question!   If you are new to Yotpo Loyalty, please check the Earning Rules Overview. 

I think you will also find interesting the Brand2Brand QnA session: Cure & Art of Tea Talk All Things Loyalty. We asked Cure’s Senior Marketing Manager Hannah Bender and Art of Tea’s Channel Marketing Manager Devika Kelly how their brands navigate loyalty. 

 @Hannah B & @Roshelle at Yotpo do you have interesting examples you can share?