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Hi,I noticed that most integrations support loyalty and conversions, but the WooCommerce one only supports reviews and galleries. So I wanted to ask the developers if this is on the roadmap for WooCommerce and if so, when would it be expected? Has anyone else managed to set this up through the generic instructions with the WordPress API or Woo webhooks that could share the steps? Thanks for any tips!
75% of all DTC brands will offer subscriptions by next year. Think about the sheer number of eCommerce brands out there today and now let that sink in. Wild. While the idea of subscriptions is nothing new, new platforms and improvements in existing technology have made it possible for all kinds of brands to get into the recurring revenue game. More eCommerce brands mean more competition and it’s that competitiveness that’s going to challenge brands to create better subscription experiences. The reality is brands need to focus on building relationships with their customers to keep people happily subscribed for longer.Let’s grab our crystal ball and try to peep at what this segment of the eCommerce industry will look like over the next five years. Present day: competition for brands means better experiences for customers Brands winning at subscriptions right now are not only offering a quality product, but they’re taking the entire customer experience into consideration. What you get
Just watched AWIE #AMA: Turn first-time shoppers into customers for life this BFCM. We realized SMSBump is essential in customer retention and forming exciting marketing campaigns, potentially driving an increase in revenue in the Text-to-buy feature. Can Magento customers get some love? We would jump in on this if this was product was available for Magento.I do see that there was a job posted: Magento Developer - SMSBump. Crossing fingers this get implemented quickly!
Marlowe Brand, Senior Account Executive at Yotpo, will walk you through using social proof from happy customers to boost brand trust - and of course, sales - this holiday season:Create a dedicated landing page for your Visual UGC gallery Add Review Highlights to your product pages so you can showcase real user feedback and testimonials Use coupons as an incentive for providing UGC Watch in 60 seconds: We've got the retention solutions you need, at an exclusive price. Add Yotpo SMSBump, Loyalty, Reviews, or Visual UGC before BFCM and get $500 or more off annual plans here!
We’re back again with a few more tips to create a frictionless shopping journey.Hear from the amazing Nora Wallenius - @noraw, our Partner Community Manager at Yotpo on how to expedite the path to purchase for quicker sales on BFCM. 😊Enable Click-to-Buy and Text-to-Buy for an absolutely frictionless shopping experience. Incentivize loyalty members to share their product photos and videos, collect them on-site or via SMS, and then display them in shoppable galleries right on your homepage. Use Yotpo SMSBump's in-app BFCM templates to drive customers straight to BFCM sales. Watch in 60 seconds: We've got the retention solutions you need, at an exclusive price. Add Yotpo SMSBump, Loyalty, Reviews, or Visual UGC before BFCM and get $500 or more off annual plans here!
With SMS marketing, eCommerce brands can transform Black Friday Cyber Monday from a short-term event into a long-term success. Here’s how to drive retention and repeat sales by going mobile. This Black Friday Cyber Monday, more customers than ever will be shopping from their phones. Year after year, mobile purchases continue to surpass those made on desktop — 71% of Shopify sales from last year’s BFCM were made from mobile devices, up from 67% in 2020. It’s become the shopping method of choice for today’s consumers who crave the quick, convenient, and personalized experience that mobile apps and channels provide.At the same time, rising customer acquisition costs are posing new risks for brands ahead of this peak shopping period. According to CommerceNext, 57% say it’s a direct threat to their sales goals. It’s time for a new BFCM strategy — one that doesn’t just drive one momentous spike in sales, but rather sparks repeat purchases and long-term customer engagement.Brands that look be
💡 SMS Tips & TricksTips&Tricks
Happy Friday, everyone! We are kicking off our SMS tips & tricks topic. 😎 Tip # 1 | Holiday wins year-round with the Winback Flow Big retail events present great opportunities for you to reach out to customers who might have not been active recently. They already know your brand and have probably made an order or two, so all you need to do is remind them how much they enjoy your products.The flow you have available in your Yotpo SMSBump account will automatically reach out to customers who haven't purchased in the last 30 days - not too long ago for them to forget about you, but not too soon.Remember, not all customers are the same. Split your subscribers based on the number of orders and the total amount spent to distinguish your loyal and high-value customers from occasional shoppers. This will help you tailor your messaging and the size and type of discount.
As we’re getting close to BFCM, we have a few more tricks up our sleeve to help your clients acquire and engage customers. Hear Matt Brindley, Partner Growth Manager for EMEA, explain how your clients can increase loyalty program sign-ups with specific BFCM promotions:Run bonus points events during BFCM to increase the buzz around their loyalty program. Offer new shoppers double points on their first purchase as an incentive for signing up. Follow up with new & existing members on their points balance and remind them to cash in for a reward.🔥 Hear from Matt in 60 seconds: Make sure to check out all of our tips & tricks videos and other amazing BFCM resources for you and your clients in Yotpo’s BFCM Hub.
The self-service aspect of the Yotpo on-page review widget is great, but can anyone suggest a way to help with this use case: customer service asks a customer to leave a review for a product they have and in this request give the customer as few steps as possible to complete the task.I was thinking an anchor link (not supported according to Yotpo live chat). Any other suggestions?
It's never been more important to turn BFCM into a season for retention. Get the top strategies straight from the experts to not only drive sales, but hook customers for life, too. 2022 has been a tumultuous year for eCommerce. Inflation and economic uncertainty has consumers spooked, and D2C brands have had to deal with supply chain issues, rising acquisition costs, and the slow death of third-party data.As we head into BFCM and the holiday season, one thing’s for sure — brands need to make the most of their marketing dollars by employing smarter strategies and focusing on retention. Together with our partners and customers, we’ve compiled the top marketing strategies to help eCommerce brands get the most out of BFCM this year, and grow a loyal customer base that sticks around long after the holidays are over. 📌 Get all 10 Strategies for a Successful BFCM (and Beyond) here! Learn more here! 🔥 We've got the retention solutions you need, at an exclusive price. Add Yotpo SMSBump, Loy
This year, get your money’s worth on Black Friday — by giving your first-time customers a reason to come back. Black Friday / Cyber Monday 2022 is still a big question mark for most eCommerce brands. Is inflation going to rise or fall? Will consumers shop in-store or online? Are shoppers going to be looking for low prices or quality goods? In a time of deep uncertainty for the industry, it’s important for brands to double down on what they can control — their relationships with their customers. A recent Yotpo survey of 2,000 consumers found that more than 51% are spending less due to news about the economy. That’s the bad news. But there’s good news: more than 82% of them said they will still buy from their favorite brands.Brands that want to win Cyber Week and beyond need to go into it with a retention strategy already in place. You’re going to be paying a premium for all of your new shoppers, and you can’t afford to not capitalize on that spike in activity. Focus on turning every
Your fast track to conquering BFCM at every turn! Black Friday and Cyber Monday are all about pushing new shoppers through those digital doors, but if you invest in customer retention, you can ride that wave all year long. We’ve got the Black Friday marketing strategies you need to convert and hook customers this shopping season. With a wide range of practical resources for all phases of BFCM (Before, During, and After), this hub will help you put a strong retention strategy in place, piggybacking on this event and prolonging your success even after BFCM ends! 🔥 We've got the retention solutions you need, at an exclusive price. Add Yotpo SMSBump, Loyalty, Reviews, or Visual UGC before BFCM and get $500 or more off annual plans here!
Attention Yotpo brands! 📢 This year, we’re coming together to spread the love this holiday season. 💙 That’s why we’re offering some of our top Yotpo Partners a special holiday gift this year - a $50 coupon to a Yopto brand of their choice! Why are we doing this?We wanted a way to give back directly to you - our valued Yotpo brands - while also allowing our partners pick a gift that they actually want, from a brand they loveWant to join our selection of awesome Yotpo brands?Comment below or reach out to Nora at firstname.lastname@example.org for more details.
Hey marketers and eCommerce wizards, Get ready for a new tip to lead your clients to success this BFCM! 🌹 Scott Elchison, Partner SMS Strategist and all-around SMS Guru, will let you in on the best ways for your clients to reach as many mobile consumers as possible before BFCM:Let customers know that if they sign up for SMS, they'll be the first to know about your clients' BFCM sales Use multiple subscriber collection tools to drive SMS subscribers across all marketing channels Target the most loyal customer segment and give them dedicated signup pages to refer friends back to Make sure to check out all of our tips & tricks videos and other amazing BFCM resources for you and your clients in Yotpo’s BFCM Hub.
Hey guys, just installed the Yotpo Subscription service on my Shopify Venue theme and so far so good on the back end of things!My only issue is that it now shows on the products page a “Initial Deposit” choice which doesn’t make sense to me. Here’s a screenshot. https://www.shophagwood.com/collections/soaps/products/blaze-orange How do I get rid of this? This doesn’t seem to make sense to me. The subscribe button below all of that works, but why is this “Initial Deposit” choice showing up?Any help would be great because this looks very “scamm-y” to me lol.Shopify 2.0Theme: VenueApp Embed: Enabled
Hi everyone! Roshelle from Yotpo here :)We have made some exciting improvements to our Loyalty & Referrals admin! With Yotpo Loyalty & Referrals' recent updates, it is now easier to manage the different aspects of your loyalty program. New admin pages are gradually being rolled out to all Shopify brands. In the meantime, you may experience a hybrid experience and see a mix of old and new pages. Please see below for more details on what has changed and what's coming! New Pages Live:Earning Rules Points for purchases Social rules: Page visit, Facebook share, Instagram follow, Twitter follow, Tweet about us, Retweet Create account Birthday rule Rewards Create reward Cash discount Settings Import points Upcoming releases Q3 & Q4 2022: Program page Referral program page New onboarding flow Here is a detailed explanation of the new pages already released to all Shopify brands: Earning RulesNew Earning Rule Page (Support Article: Earning Rules Overview)This modal cons
When redeeming points for a free product, customers see the automatically generated coupon code in their cart and at checkout. This can be confusing for some customers. It would be great if specific text could be added to each code which would identify the code as being related to a loyalty redemption product eg “Loyalty Redemption - XXXXXX” . Then customers would be able to identify that the random coupon code they see is associated with the product they have redeemed.
Hi everyone! Have just 2 minutes? Take our survey about customer retention! 😄With acquisition costs on the rise, we’re hearing a lot about retention these days. So, we want to hear from you: Is your brand actually shifting to focus on retention? How? What’s changed (or hasn’t!) for your brand? We’re writing about retention over here at Yotpo, and we’d love to feature insights from this community of experts. 🤓🤝 Take the survey (it only takes 2 minutes!) here! https://wss.pollfish.com/link/5b3ded67-d0da-4e65-9db0-1002ab871f65
Does anyone have some great examples of ways in which they have engaged their existing customers with the launch of reviews? For example; sending out a launch eDM to their existing customer base or a website banner/pop-up encouraging return-visitors to review their prior purchases via the product page for a reward?
72% of BFCM sales happen on mobile, so your brand needs a solid mobile commerce strategy going into the busy season. Plobal Apps’ new eBook: The Mobile Commerce Guide to Black Friday / Cyber Monday 2022 includes tips and strategies from the experts at Yotpo, Nosto, Tidal, and more to help you win BFCM and beyond. Download it now!
we operate brick and mortar stores and a shopify ecommerce site. we would like to be able to leverage yotpo’s review platform for our brick and mortar stores as well and send review requests both product & in store experience to our customers. Currently the review requests only work with our ecommerce platform. The underlying barcodes are the same in our stores and our ecommerce site but currently yotpo does not offer the functionality to send automated review requests for in store purchases and the in store customer experience. Currently that has to be a manual process but there are issues with sending out a manual review request as well as the underlying barcode in our system has to be converted to Yotpo’s internalized barcode? I would think there are many Yotpo customers that operate brick and mortar stores and ecommerce sites that could benefit from this added functionality?
Hello! I want to transition our loyalty program from points never expiring to expiring after 1 year of inactivity. Does anyone have any recommendations or insights on an appropriate timeline to transition? Also any recommendations on how to communicate the change would be appreciated! Thanks!
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