Hey all, 

Have you read the latest articles about Yotpo Reviews Due for an Upgrade? Why You Should Use SMS to Boost Your Reviews Strategy? 

I would love to hear your take on the 3 best practices for combining SMS and Reviews: 

1.  Enable multiple SMS sign-up methods for shoppers 
   Creating multiple SMS sign-up opportunities, such as QR codes and on-site pop-up banners, increases sign-up rates significantly. Once customers join your SMS subscriber list, you can then easily push review requests via text message or set up more advanced SMS flows, such as text messages triggered by abandoned carts.

2.  Create omnichannel review request flows via SMS
   According to a recent Yotpo SMS survey, 65% of online customers buy or browse on their mobile devices. Brands must create omnichannel review collection flows (e.g., email, social, bulk SMS templates, loyalty programs, and on-site widgets) to encourage review submissions and engagement via SMS. By requesting reviews on-site, via email, and by SMS, shoppers can choose their preferred method to leave a review.  

3.  Customize and optimize the user experience
   In the same way, it’s crucial to maintain on-brand messaging on your site and on social; customizing the messaging in your SMS marketing humanizes interactions between on-site widgets, pop-ups, and text messages. For instance, inputting your customer’s details and adding your brand’s voice into the messaging creates a memorable and personable user experience, helping you stay top of mind with your customers.

Share with the community your experience & read how other brands are using Reviews & SMS to drive their growth: https://bit.ly/3KmKEzX