eCommerce Marketing chat

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152 Conversations

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lindsay.delorenzoNew Participant
asked in Ask your question

Anchor to On Page Widget

The self-service aspect of the Yotpo on-page review widget is great, but can anyone suggest a way to help with this use case: customer service asks a customer to leave a review for a product they have and in this request give the customer as few steps as possible to complete the task.I was thinking an anchor link (not supported according to Yotpo live chat). Any other suggestions?

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J
8 months ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in Retention strategies

[Customer Retention Honors Society] Pillar II: Service

Welcome back to the Customer Retention Honors Society!!  It’s time to get into our next pillar: Service. Successful, retention-first brands put their customers at the center of everything. They’re constantly thinking about their customers and how they can better serve them.And this starts with thinking through every step of the customer journey and making sure it keeps customers coming back.Let’s review each step below:Awareness Consideration Immediate Post-Purchase Engagement Sustained Engagement Customer CommitmentAwarenessDuring the Awareness stage, potential customers are becoming aware of the brand and its offerings. You should focus on creating a strong first impression and building recognition through multiple channels like reviews, social media, influencer marketing, word-of-mouth marketing, and paid advertising. Putting it into practice ✅Personalized messaging: Create customized messages that are relevant to the audience, whether it’s based on demographics, interests, or behav

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Yotpo Team
Community Manager
8 months ago
Jessica at Yotpo
Employee
Jessica at YotpoEmployee
posted in Retention strategies

[eBook] Unleashing the power of creative channel expansion for D2C brands

Yotpo is thrilled to be included in the latest eBook from Ryder Commerce: Unleashing the power of creative channel expansion for D2C brands.  In our chapter, we shared the five crucial steps to building a multi-channel customer experience that drives retention and increases CLTV.  Dive into the eBook now to get these insights, plus more strategies and tactics for creative channel expansion from Arrive, Global-e, Inveterate, Pipe17, and Carro. 

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Jessica at Yotpo
Employee
8 months ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in Retention strategies

[Customer Retention Honors Society] Pillar I: Scholarship

It’s almost time to get back to school, meaning it’s definitely time to test your knowledge 🤓Retention is essential to your bottom line because?  It's 6-7 times more expensive to acquire a new customer than it is to retain an existing customer. A 5% increase in customer retention can increase company revenue by 25-95% Retained customers buy more often and spend more than newer customers. They've learned the value of a product or service and keep coming back, again and again. Before jumping into the ins and outs of implementing a retention-first mindset, it’s a good idea to review the terms and phrases you’ll likely come across. Save and download this eCommerce Retention Glossary to use in the future. Got it? Good. Did someone say academic research? It’s time to put in the work and cement your scholar status. Before we send you the next email, think through how you might start tackling these challenges as you start to shift toward a retention-first mindset. Mindset shift: It might be t

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Yotpo Team
Community Manager
8 months ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in Retention strategies

You're Invited to the Customer Retention Honors Society!

It’s almost back to school, folks. New binders, fresh pencils, a stack of clean paper 🤓 — can you tell some of us were massive nerds in high school? And with all the hubbub of back-to-school, we wanted to start off your academic year with a bang. Introducing the Customer Retention Honors Society!We want to recognize all you’re doing for your brands, so we’re inviting you to join our Customer Retention Honors Society But before induction takes place, we need to walk through the four pillars of customer retention 🏛 Scholarship: All our honor society members are required to have a 4.0 in the foundations of customer retention Service: It’s time to give your time to others: your customers! Walk through every step of the customer journey to ensure you’re keeping customers coming back again and again Leadership: Brand leaders are problem solvers and collaborators, meaning your departments need to work together to create a successful retention strategy Character: Great brands have great role

250
Yotpo Team
Community Manager
8 months ago
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Employee
norawEmployee
posted in Industry chat

Get a free audit for your eCommerce business!

Elevate Your eCommerce with a Free Audit! In collaboration with leading industry agencies, we're offering Yotpo brands a free eCommerce strategy audit – a rare opportunity worth thousands of dollars! 🤑Get help with tech stack optimization, usability, speed, and product organization, content, retention strategies & so much more ✅ Grab your free audit here!

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Employee
9 months ago
brucebrak
brucebrakNew Participant
asked in Ask your question

CAN SEO BOOST MY SALE?

Jag har en webbplats relaterad till xanax. en säljare kontaktade mig via whatsapp han sa till mig att vi kan öka din försäljning genom SEO. Vi kommer att använda verktyg för att öka trafiken och kunderna på din webbplats. Jag vill tipsa om är det möjligt?

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helenferguson
9 months ago
Mariya
Employee
MariyaEmployee
posted in Retention strategies

8 ways to have your best Black Friday. Ever.

If you are 100% confident in your BFCM strategy, ignore this.We thought so, too 🙂Let’s face it: Black Friday can be overwhelming, but you don’t really need superpowers. With some clever planning and the right tools, you can become the BFCM hero and lead your brand to success.We have a set of winning marketing strategies backed by insights from top eCommerce experts that will help make this BFCM your most successful one yet.Dive in 

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Mariya
Employee
9 months ago
lstack
Community Manager
lstackCommunity Manager
published in Industry chat

New Perk on the YC!

We are excited to offer our amazing Yotpo Community access to a new perk 💡: Join Flywheel Strategy's new Open Office Hours, led by @flywheelstrategy! Flywheel was founded by digital marketing expert Kate MacCabe. Kate helped scale brands like Ancestry, Rothy's, Brooklinen, and Our Place and was named an Amazing Women in eCommerce Honoree in 2020. She founded Flywheel Strategy as a way to bring her invaluable insights to businesses striving for sustainable success at a faster pace. Now, she invites you to be a part of this journey. These lightweight and no-cost sessions are held on the first and third Thursdays of each month. On the first Thursday, we'll delve into the world of digital, covering topics such as product, engineering, analytics, and design. On the third Thursday, join us for an immersive discussion on brand marketing, including product market fit, consumer insights, brand architecture, and segmentation. These sessions offer a space for community and knowledge sharing, whe

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10 months ago
R
robwentNew Participant
asked in Ask your question

Loyalty & Conversions with WooCommerce

Hi,I noticed that most integrations support loyalty and conversions, but the WooCommerce one only supports reviews and galleries. So I wanted to ask the developers if this is on the roadmap for WooCommerce and if so, when would it be expected? Has anyone else managed to set this up through the generic instructions with the WordPress API or Woo webhooks that could share the steps? Thanks for any tips! 

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G
10 months ago
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ItsmejoshNew Participant
asked in Ask your question

Subscription Tags passed to Shopify

I’ve noticed that Yotpo subscription adds tags to customers in Shopify. Is there a guide that indicates what conditions these tags represent. It appears that tags are also not removed from a customer based on their behavior as least when I attempt to segment customers based on these tags. What I’m trying to do is segment customers who have an active subscription, customers that have paused their subscription, and customers who have canceled their subscriptions. However in cases where the customer has more than one subscription the tags are really not useful. 

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L
10 months ago
R
Roddy123New Participant
asked in Ask your question

Yotpo Email Setup Validation Error

Are there any specific firewall or server settings that need to be adjusted to allow connectivity with Google Mail for the toolsregion site?Also, need to verify the availability of the Google Mail service.Help us to get know, also can do one to one meeting to solve my query. Thanks!regardsRoddy Barrison

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11 months ago
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kristelsilangNew Participant
asked in Ask your question

How do I set up a custom earning rule where the customer uploads a screenshot to earn points?

I’ve read the guide on how to set up custom earning rules with an API call.I want the customer to upload or send us an e-mail with a screenshot to earn points. Do you have any suggestions on how I can do this? Is there a way of doing it on the landing page or communicating that on the landing page?  

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11 months ago
Savina from Yotpo
Employee
Savina from YotpoEmployee
published in Industry chat

5 ways to take care of your mental health as an entrepreneur

Did you know that May is Mental Health Awareness Month? It originated in the United States in 1949, and is celebrated with various events focused on raising awareness and recognizing the impact of good mental health on overall well-being.Building, running, and owning a business can take a toll on entrepreneurs. The very character traits that power your success as an entrepreneur like risk-taking, persistence, and competitiveness may put your mental health at risk.According to the National Institute of Mental Health, when it comes to your mental health, self-care can help you manage stress, lower your risk of illness, and increase your energy. Even small acts of self-care in your daily life can have a significant impact.  Self-care means taking the time to do things that help you live well and improve both your physical and mental health.  Tip 1: Just Move Your BodyYour physical health is critical to your overall well-being. That doesn’t mean you have to “rise and grind” every single da

383
Ruthie Berber
Employee
11 months ago
lstack
Community Manager
lstackCommunity Manager
posted in Retention strategies

AMA: Experts from Dr. Squatch & Bubble Skincare on Retention Challenges

Emma Richard, Senior Data Analyst at Dr. Squatch, and Emma Standing, Director of eCommerce & Customer Experience at Bubble Skincare, experience retention challenges just like the rest of us.  They provided their expert opinions at our Retain Forward event, but they’re also here to answer your questions directly! Ask them anything about measuring, driving, or leveling up retention here for a limited time 👇🏼

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11 months ago
MelissaSullivan
MelissaSullivanNew Participant
posted in Retention strategies

Experience the power of Magento 2 with Upgrade Services, elevate your eCommerce growth

Magento is constantly working to keep the platform strong and up-to-date by regularly updating and releasing new versions. However, the complete revamp of the platform - transitioning from 1.X to 1.X up to Magento 2.X - in 2015 was the effort of this website builder to ensure that Magento 2 stand out from any similar eCommerce ecosystem and help to the growth for their clients. The new features, security improvements, bug fixes, a better shopping experience, and superior features make Magento 2 the finest replacement for Magento 1. If you're currently using Magento 1, it is time for Magento Upgrade services to make your eCommerce business more effective and managed.

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R
11 months ago
F
franciscoInspiring
asked in Ask your question

Problem to display reviews on mobile devices

Hello,I am paying some developer hours because as far as I know the footer badge is only clickable to open the window reviews when the side tag “reviews” is displayed. We had to hide this side tag “reviews” from our web when customers visit it from mobiles because this reviews tag was affecting other web functionality buttons such as the one used to pass pictures. So now if you enter our web centraldelhogar.com from a computer you can click on the footer badge and the reviews new window open but if you click the badge from a mobile the customer can’t read reviews because the reviews window does not pop up because the side badge is hidden. Is there any code or easy way to configure the option for the reviews window to open when clicking footer badge from mobiles?Thanks,Francisco

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B
1 year ago
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ItsmejoshNew Participant
asked in Ask your question

SMSBump Abandon cart Coupon excluding products

Hello! I have some products that have MAP pricing. With the abandoned cart flow there appears to be no way to exclude certain products from the coupon code that goes out. There appears to be a way for me to apply a static code that I create in shopify and include it however, with browser extensions like honey this would get pulled in and I would have code leakage. I’d like to move all my SMS over from Klaviyo to SMSbump but this hiccup is what is preventing me. Does anyone have a workaround that would allow this to work. 

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I
1 year ago
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buildingplasticsNew Participant
asked in Ask your question

EKM eCommerce platform integration

I have changed platforms from Volusion to EKM and need to integrate Yotpo. Anyone managed to do this? thanks in advance

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Savina from Yotpo
Employee
1 year ago
Jessica at Yotpo
Employee
Jessica at YotpoEmployee
published in Industry chat

Sustainable D2C: Impactful Strategies from Amazing Women in eCommerce

Consumers have never cared more about sustainability, and if eCommerce brands want to foster brand loyalty and retention, they need to make a bigger impact and more importantly — prove to shoppers that they are committed to helping the planet.We spoke to women from sustainable brands about what they’re doing to make eCommerce more Earth-friendly, and they had a lot to say about authenticity, transparency, and communicating your brand values effectively. Here are six ways you can foster sustainability, make an impact, and forge deeper relationships with your customers. Consider every part of the product journeyFor a product to be truly sustainable, brands need to look at where they source their ingredients, how the products are made, and also look ahead to shipping and what happens when the product reaches the end of its lifecycle.“Everything from our products to packaging is consistent with our ethos of being a conscious brand,” says Laide O., Founder of Earth-friendly dinnerware brand

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Jessica at Yotpo
Employee
1 year ago
D
downlitebeddingNew Participant
asked in Ask your question

How To Selectively Showcase Reviews With Specific Keywords

We re trying to figure out how to selectively choose reviews with specific keywords. We do a lot of hotel bedding and want to showcase to customers reviews from customers who bought an item after enjoying at a hotel. For example “Hilton hotels”, I then want to put those reviews on a webpage - it can be dynamic or static’. Thx!

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Savina from Yotpo
Employee
1 year ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in Retention strategies

Some of The Best Mother’s Day Campaign Ideas to Drive Customer Engagement

For eCommerce merchants, Mother’s Day is a great opportunity to generate new sales. According to the NRF, pending on Mother’s Day gifts in 2022 broke records, reaching about $31.7 billion, and per-person spending peaked at $245.76. Suffice to say, there’s quite a lot of opportunity for brands that offer products or services that might be a fit for Mother’s Day celebrations.So how can eCommerce brands get in on Mother’s Day marketing? By shining a spotlight on authentic customer experiences. What shoppers are spending on for Mother’s Day According to research conducted by the National Retail Federation, these were the top gift categories for moms in 2022:Greeting cards (75%) Flowers (72%) Experiences (57%) Gift cards (52%) Clothing and accessories (45%)Don’t fall under one of those categories? That doesn’t mean you should just throw in the towel on Mother’s Day — it just means you need to get creative.To help you get inspired, we’re sharing our top seven Mother’s Day marketing campaigns

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Yotpo Team
Community Manager
1 year ago
MelissaSullivan
MelissaSullivanNew Participant
posted in Retention strategies

The exclusive platform to do business online.

Magento provides the exclusive platform that enables Magento interfacing capabilities for enterprise development to ensure the highest quality commercial presence on the internet domain. We will present the most popular and effective designs for Magento Ecommerce Support Services for your eCommerce development. As a flag-bearer and the top Magento Web Development Company, you will discover Magento expertise at an elite quality at We. Offering robust storefront models to our customers is our goal; as such, you can now incorporate and enhance features into your online store to improve your scalability. Our Magento web development company follows the standard Magento development services in the USA method, using the most modern IDEs. We provide prompt and efficient solutions for all our customers. Our services are beneficial to those companies in the initial stages of website launch or migration of their website, as well as digitising business. We have the technical expertise and take the

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1 year ago
Savina from Yotpo
Employee
Savina from YotpoEmployee
published in Retention strategies

🌿 Get some inspiration from our most sustainable Yotpo Community members

Over 84% of global respondents said they are more inclined to buy from a brand whose values align with their own. This number jumps to well over 90% when you look at Gen Z respondents. Connecting shoppers with your brand values is at the center of solving the sustainable puzzle in eCommerce, and according to Forbes, in 2023, Sustainability will no longer be optional. Make sense of the new trends and consumers’ demands by exploring some of our members’ sustainable programs.  Harper Wilde Empowering women has been part of Harper Wilde since day one. Education and empowerment are at the core of everything the brand is doing.🌿 Sustainable impact: Since they launched their recycling program: Recycle, Bra, they recycled over 87 000 bras.🌿 Why it matters:Donation centers don't accept worn bras. There are over 30 pieces used to construct a single bra, making them a tricky item to dispose of sustainably. When Harper Wilde couldn't find a way to sustainably dispose of old bras, she decided to

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Savina from Yotpo
Employee
1 year ago
A
adamlongNew Participant
asked in Ask your question

How do I get a badge?

Where can I find info on how the badges work?

4
M
1 year ago
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