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Useful Information about all of Yotpo's offerings

211 Conversations
Hannah B
Employee
Hannah BEmployee
posted in Reviews & VUGC
Multi Languages - Email

Configuring the LanguageIn order to change the language for an account, follow these steps:Log in to your Yotpo Account Click Collect Reviews  Click Email Settings Click the General Settings tab Choose the language in the drop-down Language list Click the Save Changes button at the bottom of the screenChanging the language in this section changes it for all Yotpo features - Emails, landing pages and On-site Widgets. Languages in the Email Template EditorOnce the Email Template Editor is enabled, it overrides all the automatic translations, since the text is hard-coded into the templates. This means that we need to insert the translations back into the templates. Make sure you go through ALL of the templates in the Email Template Editor, and preview them to make sure everything is translated.Texts appear in different ways in the editor:HTML TextAppears in white in the editor. For example:Placeholders from Email SettingsSome pieces of text are entirely represented as placeholders in the

4483
Little Arcana Candles
2 years ago
Mariya
Employee
MariyaEmployee
published in SMS & Email
The Ultimate Holiday SMS & Email Playbook

The festive season is already upon us, which can only mean one thing – it’s time for presents! Santa came early this year, and guess what came out of his gift bag... Meet the ultimate holiday SMS & Email Playbook – built to maximize your success through the rest of 2022 and beyond. Learn how to successfully engage with your customers, gain new ones, and keep the sales rolling throughout December. You’ve got eight proven strategies and 13 inspirational templates to take your holiday marketing to the next level in the busy weeks ahead. And, as with every solid action plan, we’ve outlined the most important time periods and pointed out the best dates to launch campaigns.Ho-ho-let’s go! December 1 – December 15 The beginning of December is when merchants must step up their game and show the world what they’re made of. Even if the BFCM craze is already behind us, you need to continue the momentum and make sure your SMS & email strategy is on point.You want to provide excellent post-

833
Savina from Yotpo
Employee
2 years ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in The Yotpo Platform
Yotpo Platform Feature List

Yotpo Platform Feature ListGet more from your eCommerce marketing, with connected solutions that maximize the value of your customers  ReviewsCollect and display customer content using the power of AI Collect Migrate Existing Reviews Switching to Yotpo doesn't mean you have to part ways with your hard-earned review content   Email + SMS Review Requests Collect reviews by text message and email requests   Email Reminders + Sequencing Collect more content with automatic review request email reminders   Collect Product Reviews Collect, moderate, and showcase product reviews at scale with AI-powered emails and widgets   Collect Site Reviews Collect feedback from shoppers about their experience with your brand's site and services   2-in-1 Review Requests Generate site reviews by inviting your customers to write a site review after they submit their product review   Multi-Product Review Requests Set the maximum number of emails and their intervals, that a customer will receive for a purchase

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Yotpo Team
Community Manager
2 years ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in The Yotpo Platform
SMS Feature List

 SMS Feature ListEngage your shoppers with high-converting mobile experiences  Usage FeaturesCampaigns & Automations Automatically engage customers with welcome messages, abandoned cart reminders, post-purchase cross-sells, and more   Flow Builder Use triggered messages for every step of the customer journey. Choose from a library of 40+ SMS flows and tailor them to fit your brand voice   Chat Two-Way Conversation Use the in-app SMS chat to interact with shoppers in real time. Integrate with your help desk to streamline support and boost customer engagement   Full Suite of SMS Subscribers Tools Maximize subscriber growth with 8+ tools such as pop-ups, checkout opt-in, social opt-in, QR codes and keywords (first keyword free, additional keywords are $10 each)   On-Demand Messaging Templates Library Launch personalized SMS messages around key marketing dates, sales, product launches, and more in just a few clicks Other FeaturesFull Integrations Suite Connect with the rest of your tec

710
Yotpo Team
Community Manager
2 years ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in The Yotpo Platform
Reviews Feature List

 Reviews Feature ListCollect and display customer content using the power of AI  Collect Migrate Existing Reviews Switching to Yotpo doesn't mean you have to part ways with your hard-earned review content   Email + SMS Review Requests Collect reviews by text message and email requests   Email Reminders + Sequencing Collect more content with automatic review request email reminders   Collect Product Reviews Collect, moderate, and showcase product reviews at scale with AI-powered emails and widgets   Collect Site Reviews Collect feedback from shoppers about their experience with your brand's site and services   2-in-1 Review Requests Generate site reviews by inviting your customers to write a site review after they submit their product review   Multi-Product Review Requests Set the maximum number of emails and their intervals, that a customer will receive for a purchase comprised of multiple products   Coupon Incentives Collect more reviews and boost retention with coupon incentives for

4110
Z
2 years ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in The Yotpo Platform
Visual UGC Feature List

 Visual UGC Feature ListShowcase customer photos and videos across the buyer journey  CollectTotal Pictures: Unlimited Curate from my Instagram posts Curate from #hashtag Curate from @mentions / tags Photos from Reviews Automatic Permission Request Upload Own Photos Upload Photo on-site Video Curation Videos from Reviews Upload Video Onsite AI Product Tagging AI Image Filter Manual Permission Request Display# Galleries: Unlimited Shoppable Instagram Layouts: Carousel, Grid, Collage Shop Now Button Add to Cart Button AI-assisted Tagging Share Visuals Across Groups of Related Products Advanced CSS Editor Program DesignDomains Included: 1 Automatically Sync Instagram photos Multi-domain Support Multi-language Review Requests Multi-store Management Reporting & AnalyticsROI Dashboard Engagement Dashboard Gallery & Picture Analytics Strategy and supportEmail Support Live Chat  Onboarding Manager Customer Success Manager Account Manager IntegrationsShare Visuals to Facebook and Twitte

660
Yotpo Team
Community Manager
2 years ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in The Yotpo Platform
Subscriptions Feature List

 Subscriptions Feature ListBoost recurring revenue with an easy-to-add subscription offerings  Subscriptions Set-up & PaymentNative Shopify Native Shopify Order Management Single Checkout Discount Stacking 48 Hour Migration 8 Minute Onboarding Multi-Currency Support Shopify Markets Headless Commerce Merchant Tools​​​​Automated Email & SMS Notifications Variant-Level Subscriptions Unlimited Plans Codeless Customization  Custom Widget Custom Checkout Custom Customer Portal Customer Timelines Backend Customer Support  Merchant-Curated Box Recommendation-Based Guidance Subscriptions Search Bulk Actions Subscriber ToolsPasswordless Login Add/Swap Products Update Shipping & Billing info Skip & Cancel Subscriptions Add/Edit Discounts Update Shipment Frequency SMS & Email Notifications Integratable Portal Widget AnalyticsRevenue Overview Customer Overview Subscriber Overview Inventory Planner IntegrationsYotpo SMS Yotpo Loyalty [Soon] Klayvio Services & SupportDedicated

900
Yotpo Team
Community Manager
2 years ago
Hannah B
Employee
Hannah BEmployee
posted in Reviews & VUGC
The Email Template Editor - General Guide

The Email Template Editor allows the user to edit and customize Yotpo emails that are being sent out to the customers. 1. A List of Templates Available for EditingGeneral TemplatesEditing these templates will affect all email typesEmail_layout.liquid - The email layout - the outermost template in the editor Custom_overrides.css - File for CSS overrides, this is where we write our CSS Custom_media_queries.css - media query overrides file to ensure mobile responsiveness  yotpo(readonly).css - Yotpo's default CSS stylesheet - not editable Brand_logo.liquid - The brand's logo Email_footer.liquid - Appears at the bottom of the email and includes unsubscribe link  Email_header(readonly).liquid - Text that appears at the top of the emails  Product_image(readonly).liquid - The product image (for product review requests) Tracking_pixel(readonly).liquid - Email conversion tracking pixel Unsubscribe_section.liquid - Unsubscribe section that appears in the email footer Unsupported_email_client.liq

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Savina from Yotpo
Employee
2 years ago
Mariya
Employee
MariyaEmployee
published in SMS & Email
17 Boxing Day SMS & Email Templates

With the holidays quickly approaching, you are most probably absorbed in thinking about your Christmas sales, and for a good reason – this is the most profitable period of the year for eCommerce. But try not to get too preoccupied with the holly-jolly jingles and forget what happens right after: Boxing Day and the end-of-year sales!Nowadays, Boxing day has become a synonym for post-Christmas laziness, watching sports on TV, cold turkey… and bed-based online shopping. It is the perfect chance for eCommerce merchants to reach out to their customers and promote their special deals.Do you know how to set up SMS & email campaigns that will keep conversion rates high even after the Christmas craze? We do. And we are about to give you the keys you need to fuel your tank and boost turnover.  Grab Customers From the Beginning Use appealing visuals and captivating subject lines to grab your customers' attention right from the start. Since Boxing Day is a rather “lazy” retail holiday, be stra

190
Mariya
Employee
2 years ago
Savina from Yotpo
Employee
Savina from YotpoEmployee
published in SMS & Email
Sleigh Your Holiday Sales with These 5 SMS & Email Flows

Even if you’ve aced your homework and prepared for the holiday season in advance, it’s easy for things to fall through the cracks. There’s always something left to do. Between checking inventory levels and fixing deliverability issues, you also need to put your marketing campaigns in order.Don’t dread this, though! We have a solution for you that will let you sit back on the couch this Christmas and sip hot cocoa (or something stronger, we don’t judge) while your eCommerce business is paying for the presents by itself.Just as Santa needs his little helpers, any successful holiday strategy relies heavily on automations. Leverage these powerful SMS & email flows to quickly turn new website visitors into loyal customers and make them come back again and again to your store this Christmas.  1. Customer Winback Flow  What better time to rekindle an old love than right before the holidays? Let's start by warming up the relationship with your inactive customers.Enable a Christmas-themed W

300
Savina from Yotpo
Employee
2 years ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in SMS & Email
Five Holiday Shoppers and the Strategies to Win Them Over

No two shoppers are the same. While some make impulse decisions based on emotions, others take a while to choose where and how to spend their money. Then there are those that just leave everything for the last minute and wing it.The eCommerce landscape continues to evolve, and the diversity of shopping journeys from research to purchase seems more complex and ever more unique to the individual. Regardless, what’s certain is that shopper types still exist, and defining who comes to your store is crucial for every retailer as they all have different inklings and respond to different cues. In this guide, we'll go through the five most common types of holiday shoppers and the SMS & email strategies to win them over.  The Early-Bird Shopper Shopping is almost like a ritual for early birds, consisting of numerous steps spread out evenly throughout the pre-holiday season. Early birds like to start planning their shopping well in advance, and while some are still trying to find the answer

301
Savina from Yotpo
Employee
2 years ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in Reviews & VUGC
3 Yotpo Reviews Analyses to Increase Customer Lifetime Value

If customer lifetime value (CLTV) isn’t your “North Star” metric, at the very least, it’s one of the fundamental metrics you use to keep a pulse on your brand’s health and profitability trends. Let’s take a look at how you can analyze your Yotpo Reviews data via Daasity, an omnichannel data and analytics platform, and leverage those analyses to guide decision-making that leads to higher CLTV.  3 Yotpo Reviews data analyses Everyone loves a good top 10 list; they’re easy to understand and digest, particularly in the context of exploring data and performance. Here’s a breakdown of Yotpo Reviews data into three top 10 lists that are launchpads for uncovering insights:1. Ratings for top 10 products soldWe’ll start with a fundamental top 10. This analysis allows you to understand your top 10 most popular products on the basis of all-time units sold along with their corresponding ratings. In other words, what ten products have you sold the most, and how much do your customers like those prod

260
Yotpo Team
Community Manager
2 years ago
Savina from Yotpo
Employee
Savina from YotpoEmployee
published in SMS & Email
SMS Templates 🎄 December inspiration and events 🎄

Build a next-level SMS marketing strategy with these top-performing campaign templates for the month of December. 🎄⭐️ 📲 Don’t miss out on creating an SMS Flash Sale on DEC 7TH The holiday preparations are in full swing, so now’s the right time to launch your SMS campaigns. Use this day to give your customers an exclusive SMSonly sale. Present them with unique gift ideas and newly-stocked items, and as a bonus, offer delicious discounts shoppers can’t refuse:{SiteName}: We love that you’re a part of our exclusive SMS list, {FirstName}! We have a special discount cooked up just for you. Shop today ONLY: {SiteUrl} {SiteName}: We appreciate you, {FirstName}! By being a part of our SMS club, we’re treating you to some special Christmas deals. Unlock yours here: {SiteUrl} {FirstName}, you are a part of our SMS family, and we love it! Today only shop at {SiteName} with this delicious discount code {DiscountCode} for {DiscountValue} off: {DiscountCodeUrl}   Download our SMS Calendar ⬇⬇⬇

120
Savina from Yotpo
Employee
2 years ago
I
itsstevieNew Participant
posted in Loyalty & Referrals
New to loyalty - question about rewards

I am working on setting up a loyalty campaign with Yotpo, but have no idea what rewards I should include. Those of you with loyalty programs, what rewards do your customers engage with the most? 

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I
2 years ago
nzuniga
Employee
nzunigaEmployee
posted in The Yotpo Platform
Yotpo Retention Insights

Hope you are doing well! We are working on sharing our product updates more frequently with our clients to ensure you are set up for success and taking full advantage of what our platform has to offer. Below you can find the latest and greatest updates:Ready to outrank your competition during Black Friday Cyber Monday?Check out our Walmart Promotion: Promotion running: August 5, 2022 - November 30, 2022 50% off Walmart Review Syndication pricing for the first year. Plus, import 1,000 reviews for FREE to help boost your brand presence on Walmart Marketplace Read our Case Study with iFly to dive in further on benefits of syndicating reviews to Walmart.Want an inside look into which reviews Walmart decides to publish? Great, we have a new enhanced dashboard for that.The Walmart Dashboard will be updated on a weekly basis, including incremental feeds. Verify whether your reviews match products on Walmart (or not) By checking the reviews’ matching (or unmatching) status, you can quickly det

424
H
2 years ago
Savina from Yotpo
Employee
Savina from YotpoEmployee
published in SMS & Email
Privacy Reigns in iOS 16, but SMS Marketing Still Pays Off

From inbox filtering to junk reporting, Apple’s iOS 16 offers new privacy controls to protect users from unwanted messages. Here’s what you need to know to keep SMS a top-performing channel. Privacy changes are not slowing down. With their latest operating system update, iOS 16, Apple has taken yet another step towards giving mobile consumers more control over how they engage, and who can reach them. While the true impact of this update on consumer behavior remains to be seen, brands using SMS marketing should take action now to build trust and start generating more engagement with customers. What’s new in iOS 16?SMS filteringThe most notable update to Apple’s operating system that marketers should be aware of is the ability to block, filter, and report messages on iPhone. Within the Messages app, users can filter their inbox according to known and unknown senders (such as a number not saved in your contacts), with even more advanced filtering being tested with users in Brazil and Indi

230
Savina from Yotpo
Employee
2 years ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in Reviews & VUGC
Create shopping experiences that actually convert with Review Syndication to shops on Facebook and Instagram.

As we enter an era of increased social commerce, savvy brands are taking advantage of social channels like shops on Facebook and Instagram. With over 300 million monthly Shops visitors, it’s no surprise that brands with a robust social commerce strategy see increased revenue and conversions. In fact, a Facebook survey reported that 81% of consumers use social media to research products and services before making a purchase. Even more noteworthy, 80% of consumers use Facebook and Instagram to decide whether or not to make a purchase. This leaves marketers with a pressing question: How can brands drive conversion in such a competitive online landscape? The solution — social proof.   Review syndication strengthens social proof and drives conversion With review syndication to shops on Facebook and Instagram, brands can easily leverage the reviews they’ve already collected, instantly enhancing their social proof on their shop. Review syndication to social helps brands maximize the reach of

640
Yotpo Team
Community Manager
2 years ago
nzuniga
Employee
nzunigaEmployee
posted in The Yotpo Platform
Yotpo Retention Insights | November edition

Hope you are doing well and gearing up for the holiday season! We’re back with the second CSM Roundup email that is intended to notify you of Yotpo’s newest releases, updates and case studies. Notable updates are below:Delivery-based Automatic Review Request Trigger (Shopify customers only)With today’s unpredictable supply chains, make sure you send review requests at the right time after your product has been delivered. This helps capitalize on the excitement of a new purchase while also giving your customers enough time to provide you with a thoughtful review.To get started, make sure you’re sending your delivery status in Shopify via your delivery carrier.Adobe Commerce Cloud (Magento customers only)For any Yotpo customers on Magento, Yotpo's new version extension is now available on Marketplace. The new Reviews version extension includes:Automated catalog sync capabilities - this is no longer a manual process! Manage and sync your catalog without leaving Magento Group up to 1000 pr

380
nzuniga
Employee
2 years ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in SMS & Email
🥧 Yotpo SMSBump November Product Updates

Add custom fonts to your emails, get the best times to send your SMS campaigns, send subscription notifications via SMS, and more with this November's new product features ✨! Let's get started: Add your Custom Fonts to Emails Easily add your brand’s custom fonts to send beautifully branded emails that keep your design seamless- from your website all the way to the inbox. Click here to learn how to upload a Custom Font! ⭐️ Pro Tip: Use custom fonts in your emails to maximize your brand recognition and help customers easily recognize your brand in their inbox.  AI Recommended Send Times Not sure when the best time is to send an SMS campaign? Now you can launch campaigns faster and more confidently, knowing exactly what the best times for scheduling a campaign are for the highest chances of conversion, all based on AI-recommended send times.⭐️ Pro Tip: Leverage the recommended send times when you schedule your BFCM campaigns  SMS Campaigns data-driven Benchmarks See how you stack up next

150
Yotpo Team
Community Manager
2 years ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in Loyalty & Referrals
📊 Loyalty Program Benchmarks Report

When done right, loyalty programs make customers emotionally and transactionally loyal to your brand. They offer clear value to first-time and repeat customers alike and recurring incentives for repeat purchases. In our 2022 State of Brand Loyalty, the majority of global shoppers said being loyal to a brand meant they “tend to buy from the same brand.” Other popular answers included recommending the brand to others and being proud to be associated with the brand.  Loyalty keeps customers coming back for more, even in the face of new competitors, cheaper prices, and larger economic downturns. But, many brands struggle to understand what degree of success they’ll see from a program, and when.We gathered and analyzed data from a subset of global Yotpo customers across various industries and verticals to create insightful benchmarks for loyalty programs. These benchmarks span program ROI, repeat purchase rate, revenue per redeeming loyalty member, and more.  Within 90 days, on average, bra

1980
Yotpo Team
Community Manager
2 years ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in The Yotpo Platform
How to Remove Friction from the Buyer Journey and Drive Repeat Purchases

This season you’ve probably spent more on new customer acquisition than ever before. Don’t let those dollars go to waste!Join us live on Nov. 17 at 12:00 pm EST for a conversation with Doug Hollinger from leading global eCommerce agency The Stable. We’re diving into why and how reducing friction in the buyer's journey can keep customers coming back long after the holiday rush. Along the way, we’ll give you a sneak peek at some of Yotpo’s newest innovations that make it easy. Our Speakers:Doug Hollinger, VP of DTC Strategy at The StableEllie Garabedian, Product Marketing Manager at Yotpo 🔔 Register for the LinkedIn live here! 🔔*Add your questions as comments under this announcement. 👇  

360
Yotpo Team
Community Manager
2 years ago
Ruthie Berber
Employee
Ruthie BerberEmployee
published in Reviews & VUGC
8 Ways to Build Brand Trust with Reviews

As the race to boost customer retention heats up, eCommerce brands need to strategize on building brand trust to ensure that their customers are happy and returning to their site. Reviews, in particular, are a great form of social proof that can help brands build on that trust, and ultimately, impact customer retention. Here are eight ways you can use reviews to build brand trust.  1. Gather all of the nitty gritty details within reviews A sure-fire way to show your shoppers that your reviews are coming from real people is to collect as much information as possible from those who are leaving reviews.For instance, if a customer leaves a review about a pair of jeans, brands can collect details about the reviewer’s age, weight, and height; the exact color and cut of the jeans they purchased; and the size they ordered. By displaying these details alongside your reviews, you can be transparent with your shoppers and build more trust with them.  2. Collect customer photos in your reviews Whe

530
Ruthie Berber
Employee
2 years ago
Savina from Yotpo
Employee
Savina from YotpoEmployee
published in Loyalty & Referrals
From LoyaltyLion to Yotpo: Makesy’s B2B Community Motivates Loyalty & SalesCase Study

 Built by creators for creators, Makesy is a marketplace for candle-making supplies, fragrance oils, and DIY kits. They exist with a mindful mission: to elevate, educate, and inspire with unique, innovative products and resources to help small businesses get started.  ChallengeMakesy understood the value of loyalty, but their previous provider, LoyaltyLion, was limiting. They wanted their program to move beyond the standard “burn and churn” model and become something that actually resonated with their Makers. Makesy sought out a new loyalty partner that embraced their creativity and greater mission — all while serving as a natural extension of their team.Makesy already established an impressive presence in the supplier's market by revolutionizing the B2B model. Supplier brands weren't supposed to be sexy or interesting; they were simply supposed to sell raw materials. But Makesy set out to be different. They made it their mission to provide exceptional products and buying experiences t

630
Savina from Yotpo
Employee
2 years ago
erikakwee
Employee
erikakweeEmployee
posted in Reviews & VUGC
Yotpo Reviews’ New Widgets 3.0 (Gradual Rollout Plan)

Hi everyone, Erika from Yotpo here! We’ve made some exciting improvements to our Yotpo Reviews Widgets, and I’m thrilled to share that our new 3.0 Widgets are now in beta.  What do you get with the new beta widgets? Access to our beautiful new Main Reviews and Star Ratings widgets. These include: Improved performance for widgets that have minimal impact on site speed Our brand new Bold Layout - a modern grid layout that makes your visual content pop! An intuitive widget editor that makes customizations a breeze, no code required High accessibility standard: regular audits with our third-party ADA vendor ensures our widgets adhere to ADA standards How can I join? The widget beta is currently open to all Shopify customers. If you’d like to join, please have your CSM nominate you via this link or reach out to support to get this functionality added. Availability for non-Shopify platforms is planned for 2023.As the widget development efforts are still in beta, the team has been hard

5700
erikakwee
Employee
2 years ago
Savina from Yotpo
Employee
Savina from YotpoEmployee
posted in Loyalty & Referrals
Yotpo SMSBump and Yotpo Loyalty go together like…. 🤝

  Check out our new video to learn how Yotpo's SMS Bump and Yotpo Loyalty can help you retain customers.    

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Savina from Yotpo
Employee
2 years ago
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