Product Resources

Useful Information about all of Yotpo's offerings

187 Conversations

heather
Employee
heatherEmployee
posted in Subscriptions

Subscription Boot Camp starts in 3...2...💪

Do you feel like you’re just not seeing results from your subscriptions?  Stop getting sidelined. This summer get off the proverbial bench and get your subscriptions into shape.  I’m super excited to share Subscription Boot Camp with you!   Once a week, for 5 weeks, we’ll drop into your inbox with a fully mapped-out session of actionable strategies and tactics to meet your fitness -- I mean, business -- goals. Optimize your subscription PDP Fill data gaps by tracking the right KPIs  Establish the best campaigns per channel for increased conversions  And so much more It’s time to get your subscriptions off the bench and get to work 🥊  Sign up here 💪 In the wise words of Mr. T…  

0
heather
Employee
8 months ago
lstack
Community Manager
lstackCommunity Manager
posted in The Yotpo Platform

AMA: Expert from DIME Beauty on the Value of the Yotpo Platform

Al Salomon, Director of Retention at DIME Beauty, weighed in on how she has leveraged the power of the Yotpo Platform this Wednesday at our Retain Forward event.  If you’re curious about the value the Platform has brought DIME, or want an opinion from a true retention expert on how the platform can serve your brand, Ask Al Anything here! She will be answering questions for a limited time, so don’t hesitate to ask 👇🏼

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K
8 months ago
C
chaselinensNew Participant
asked in The Yotpo Platform

Automated reviews feature and Shift4Shop platform (former 3dcart)

Hey everybody! Quick question. Anyone in here using Shift4Shop as their e-commerce platform? If so, are you happy with the Yotpo platform? Thanks, Chase

3
K
9 months ago
C
chaselinensNew Participant
asked in Reviews & VUGC

If you cancel service...

Hey everybody. Quick question. In the event you decide to terminate a subscription later on down the road and have gathered/earned x number of reviews does the “link” or number of google reviews you have obtained using this platform vanish as well? Thanks!

2
C
9 months ago
lstack
Community Manager
lstackCommunity Manager
published in SMS & Email

Four SMS & Email Marketing Campaigns to Boost 4th of July Sales

Summer is in full swing and July 4th is around the corner 😎 This guide will walk you through the steps of planning and executing powerful SMS & email campaigns that will skyrocket your sales this season! Let’s dive in.  4th of July EssentialsYou know how the planning of every great party in the history of great parties starts – you need to take care of the essentials first:Campaign timeline:June 21: Warm-up Campaign June 24: Mass Campaign July 1: Reminder Campaign July 4: Last-chance CampaignTheme: 4th of July (Independence Day)Colors: Red, white, and blue Audience (guest list): All your SMS & email subscribersKick off the festivities with a warm-up email campaignDate: June 21With less than two weeks before the big day, it's time to kick off your 4th of July sales! Set the mood for joy and partying with some exciting summer deals.Use email to introduce shoppers to your 4th of July sale or your brand new summer collection. After all, you know the prerequisites for the perfect p

180
lstack
Community Manager
9 months ago
Jessica at Yotpo
Employee
Jessica at YotpoEmployee
published in Loyalty & Referrals

We’re here to help: How to manage your customers’ loyalty pointsF.A.Q.

The questions we get the most when it comes to Yotpo Loyalty are all about points: how to import and export them, and how to adjust points for customers. So, we decided to post a round up of everything you need to know about Yotpo Loyalty points and how to use them.  Simple steps for importing loyalty points from another providerIf you’re moving to Yotpo Loyalty from a different solution, you’ll need to import your customers’ points. To import points for your customers, you need to first export them from your previous loyalty provider. Then, create a CSV file with each customer’s email address and points, like this:When the file is ready, you’re ready to import! Here’s how to do it: Log in to your Yotpo account and navigate to the Loyalty & Referrals dashboard. Click on "Customers" to view a list of your customers. Click on the "Import Points" button located in the top right corner of the page. Either drag and drop your CSV file, or select it from your computer for upload. Review t

960
Jessica at Yotpo
Employee
10 months ago
LYFTDLYF.STYLE
LYFTDLYF.STYLENew Participant
asked in SMS & Email

sms bumb subscription tools

Is there a way to forward subscription form submissions to another webpage? If this was an option as an added step it would allow me to create a funnel.

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lstack
Community Manager
10 months ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in The Yotpo Platform

Implementing Yotpo UGC and SMS helps Tropic Skincare increase revenue by 251%Case Study

Eastside Co is a global Shopify Plus Partner agency helping client partners to scale, with 100 specialists across UX, design, development, marketing, and client services. Eastside Co helped UK-based natural beauty brand Tropic Skincare grow their business through Yotpo Reviews, Visual UGC, and SMS.  Challenge Tropic Skincare’s goal was to grow their business through marketing efforts, and as their trusted partner for design and development work, Eastside Co recommended leveraging a combination of paid social media, PPC advertising, and SMS. The initial challenge was to launch fast-moving, campaign-based activity while building out a sustainable account structure. In addition to marketing support, ESC also works with Tropic on an ongoing basis for design and development work on their Shopify store. Solutions Since Tropic Skincare was already using Yotpo Reviews, it was only natural that Eastside Co suggested integrating Yotpo’s Visual UGC and SMS solutions into the brand’s marketing cha

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Yotpo Team
Community Manager
10 months ago
duncan
duncanNew Participant
asked in The Yotpo Platform

Multi-language options for all Yotpo features? (translation)

I'm looking to get a client set up with Yotpo on Shopify, but wanted to verify that all Yotpo modules can be translated as it's not clear to me from the articles in the help centre, which address this feature by feature.Are there any current or upcoming modules that were presented at Retain Forward that *will not* be translatable? 🙏 

2
duncan
10 months ago
Savina from Yotpo
Employee
Savina from YotpoEmployee
published in Subscriptions

Subscriptions we love #4 🌳 Tenderly Rooted - Revolutionizing snacking, from the ground up 🌳

 Located on the lush riparian loam soil of Maidu Konkow land in Butte County, Tenderly Rooted is a family business built on a 4 generations heritage and culture. The Kramer family has faithfully taken care of the land for more than 40 years!Kaben and Jennifer Kramer founded Tenderly Rooted 4 years ago in July 2021. Having used Yotpo successfully for Reviews and Yotpo SMS, they quickly switched from Recharge over to Yotpo Subscriptions.   💘 Why we love Tenderly Rooted’s subscription strategy 💘  After a seamless onboarding in which Tenderly Rooted “just had to click a few buttons to give permission and Yotpo did the rest,” Kaben was pleased to see:The ability to filter and define the full range of customer segments based on their products, variants, charge date, subscription status, and more. The ability to mass update customer segments and “swap products” in a customer subscription instead of going customer by customer and engaging in multi-step updates. A support team that listens to

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Savina from Yotpo
Employee
10 months ago
Savina from Yotpo
Employee
Savina from YotpoEmployee
posted in Reviews & VUGC

Anyone using Facebook Ads to collect more reviews?

Hey all, Is anyone using Facebook ads to collect more product reviews? 🤔💡 We already know that, according to Facebook, there are currently more than 1.2 million active Shops on Facebook and Instagram and more than 300 million people interacting with them every month and merchants that sell on more channels are more likely to increase their engagement and brand awareness. Share with us your experience and best practices, we would love to hear your experience.   

1
S
10 months ago
Jessica at Yotpo
Employee
Jessica at YotpoEmployee
published in Reviews & VUGC

We’re here to help: How to import product reviews to YotpoF.A.Q.

The questions we get the most when it comes to product reviews are all about importing them from another reviews provider into Yotpo. So, we decided to post a round up of everything you need to know about importing reviews to Yotpo.  2 simple steps to importing reviews Step 1: Export your reviews from your current reviews providerHow you do this depends on which platform your store is hosted on: Shopify: Follow the instructions in the Shopify Help Center, BigCommerce: You can import reviews directly from the BigCommerce native reviews app. The import process is done via BigCommerce API, so there is no need to export or manually handle files.  WooCommerce: Log into the Yotpo plugin within your Wordpress admin. Then, click Export Reviews in the bottom left hand corner of the Yotpo plugin.  Volusion: From the header options, choose “Inventory,” then click on “Import/Export.” Click on “Standard Export” and choose to “Export from Reviews.” Then click “Check All,” choose "CSV" as the F

3370
Jessica at Yotpo
Employee
10 months ago
Savina from Yotpo
Employee
Savina from YotpoEmployee
published in Reviews & VUGC

Visual Marketing: The rise and importance of UGC and VUGC in eCommerce

In a competitive and saturated digital landscape, winning customers’ attention has never been more challenging. According to a Statista report, over 6 million people globally shop online each minute.But thanks to visual marketing, brands can captivate audiences and capture their attention more than traditional marketing tactics, making visual marketing the standard among digital marketers. And a major component to successfully win over audiences is UGC. According to an IAB report, user generated content (UGC) is 50% more trusted than any other media, making customer reviews, star ratings, and social proof essential for eCommerce marketers.  A derivative of UGC is visual user generated content (VUGC). Visual content generated by shoppers — like photo reviews, unboxing videos, and social media product tags — builds brand trust, increases discovery, and most importantly, empowers shoppers throughout the entire customer journey. While displaying VUGC is quite intuitive, the challenges behi

901
H
10 months ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in The Yotpo Platform

Vegamour streamlines customer service and loyalty with Gorgias and YotpoCase Study

Gorgias is the #1 rated customer service platform for eCommerce brands, consolidating customer channels into a single dashboard to streamline communication. Vegamour wanted to streamline their customer service operations, and was able to create a seamless pipeline for customer communications with Gorgias and Yotpo.  Challenge Vegan beauty brand Vegamour wanted to streamline their customer service operations, so they could provide better, more comprehensive support to shoppers on their eCommerce site. They selected Gorgias as their helpdesk, and switched from their reviews provider to Yotpo because of its integration with Gorgias and the promise of great flexibility in communicating with customers. They had been looking for a loyalty solution as well, which made Yotpo’s multi- product platform appealing. Solutions Aligned with Gorgias’ integration, Vegamour implemented Yotpo Reviews, making it easier to directly respond to negative reviews and better address customer concerns through on

100
Yotpo Team
Community Manager
10 months ago
Ron Netzerel
Employee
Ron Netzerel
published in The Yotpo Platform

HUGE Thank You from the SVP of Product

Hello everyone, my name is Ron Netzerel and I’m the SVP of Products here at Yotpo. It feels incredible to have finally introduced you to our new retention marketing platform! This is something the Yotpo team has been dreaming up and working on for a while now and we’re so excited we finally get to share it with you.  I hope you enjoyed tuning in live for our Retain Forward updates as much as we enjoyed presenting them to you. We shared over 60+ releases and updates across all of our product lines and the Yotpo Platform, so I wanted to share a quick recap.  First and foremost, we made some really exciting updates to our platform, starting with the Retention Dashboard (click here to join the waitlist!) and the Flows Center. These features are really important as they not only allow our brands to analyze their retention from a birds-eye view; but also understand how each segment is performing and easily launch experiences and campaigns that keep their customers coming back.But we didn’t s

793
Roshelle at Yotpo
Employee
11 months ago
Mariya
Employee
MariyaEmployee
published in SMS & Email

4 Must-Have SMS & Email Marketing Campaigns for Memorial Day

Memorial Day is celebrated on the last Monday of May and marks the unofficial start of the summer season. For many brands, it's one of the most important retail events of the year and the perfect occasion to launch their new seasonal collections.According to Numerator, 25% of consumers will make their holiday purchases online, with the majority of them (62%) spending more than $50. However, the rising inflation is expected to influence total spending heavily, as 9 out of 10 shoppers admit it will limit their purchases, and 53% claim the impact will be moderate or significant. The good news? A whopping 67% of holiday celebrators plan to battle the economic downturn by buying items on sale.Start the hype about your Memorial Day deals with timely and engaging campaigns. Approach shoppers on the channels they prefer.Set your store up for success with our 4 must-have SMS & email strategies and ready-to-use templates.Let the countdown to Memorial Day begin!  14 Days Before Memorial Day S

100
Mariya
Employee
11 months ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in The Yotpo Platform

Legendary Whitetails sees boost in AOV and CVR with Merkle and Yotpo ReviewsCase Study

Merkle is a leading data-driven customer experience agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. Hunting apparel brand Legendary Whitetails enlisted Merkle to help implement a UGC solution, which delivered a higher AOV and conversion with Yotpo.  Challenge Legendary Whitetails enlisted Merkle to help it implement a new ratings, reviews, and user- generated-content solution. The agency recommended Yotpo for better control over review publishing, a more user-friendly interface, and the ability to add a loyalty program. Solutions Merkle completed the project much faster than predicted with support from Yotpo’s technical staff, and was able to deliver product pages with rating and review widgets that load with lighting speed. Yotpo’s easy-to use dashboard for both developers and brands allowed Merkle to enable features and widgets and add styling, while empowering Legendary Whitetails to moderate reviews and other conten

160
Yotpo Team
Community Manager
11 months ago
Savina from Yotpo
Employee
Savina from YotpoEmployee
published in SMS & Email

SMS Templates 🌸 May inspiration and events 🌸

Soon, social media will be flooded with cute images and mom-inspired posts. As one of the most celebrated holidays of the year, Mother’s Day is a perfect opportunity for brands of all niches and sizes to market deals and promotions and help shoppers choose the perfect gifts for their moms. Launch your special offers as early as possible and extend sales for a few more days to drive additional revenue to your store.Be inspired for the upcoming heartwarming holiday:  Schedule your SMS campaigns right away with our ready-to-use templates:{SiteName}: Hello {FirstName}, are you surprising your mom this weekend? Here are 5 ideas she'll absolutely love: {SiteUrl} {SiteName}: Show your mom that she’s one in a million, {FirstName}! Get her an awesome gift from our Mother’s Day Sale, now with a {DiscountValue} discount! Don’t let your mom miss out on this amazing treat: {DiscountCodeUrl} Skip the flowers this year, {FirstName}, and delight your mom with a heartfelt gift from {SiteName}. Use code

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Savina from Yotpo
Employee
11 months ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in The Yotpo Platform

Moustache Republic & Yotpo solutions help Lyres become a global phenomenonCase Study

Non-alcoholic spirit brand Lyres went from a startup to an award-winning global phenomenon after digital commerce partner Moustache Republic implemented Yotpo’s solutions.  Challenge In 2019, Lyres was a new player in the non-alcoholic beverage field. Seeking a rapid deployment of its eCommerce site and global domination of its industry, it turned to Moustache Republic for help. The agency quickly identified and recommended Yotpo’s eCommerce marketing platform as the best enterprise-level suite of solutions for Lyres’ rapid growth ambitions. Solutions  Lyres implemented Yotpo Reviews, Visual UGC, and Loyalty & Referrals to meet their aggressive goals. With a global strategy and a rapid multi-site rollout over the span of just 18 months, Lyres became a true success story.  Results Their products are now sold in 50 countries across multiple channels, including the world’s “Top 50” bars, and Lyres is the most award-winning and widely-distributed nonalcoholic brand in the world. Additi

150
Yotpo Team
Community Manager
11 months ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in Subscriptions

How Shopify Checkout Updates Impact Your Subscription Brand

Last week, Shopify announced that subscription apps not integrated directly into Shopify Checkout will no longer be able to accept or process subscription orders after October 18, 2024. This means that brands currently using legacy checkouts will have to migrate.Here is everything you need to know.  What does this mean for your business?  This change will directly impact brands utilizing platforms such as Recharge’s V1 checkout and Bold Subscriptions V1. Brands using these platforms will be required to migrate to the native Shopify Checkout. While migrations can seem tedious, this move will alleviate some common pain points with some of the legacy platforms, like catalog and discount duplications. In addition, Shopify Checkout is completely seamless for your customers. Legacy platforms typically feature a separate checkout, making customers uneasy about completing their purchases. Merchants have two options: migrate to the native checkout within their current provider or migrate to a n

650
Yotpo Team
Community Manager
11 months ago
Mariya
Employee
MariyaEmployee
published in SMS & Email

21 Winning Mother's Day SMS & Email Templates

Mother's Day is one of the busiest retail holidays of the year and an excellent opportunity for eCommerce businesses of all niches and sizes to put their brand top of mind and help shoppers choose the perfect gifts for their moms. Soon, social media will be flooded with cute images and mom-inspired posts. Cut through the noise with powerful and timely SMS & email campaigns. Approach customers with tailored offers that will speak to them (and their mothers), announce a flash sale, and promote themed gift guides, product bundles, or time-sensitive Mother's Day deals. ​Launch your special offers as early as possible and extend sales for a few more days to drive additional revenue to your store.How to run a successful Mother's Day campaign with Yotpo SMSBump? Go through our list of 21 actionable SMS and email templates, implement some of these ideas, and make this Mother's Day your most successful yet. Universal  ✅ SMS Template 1:{SiteName}: Hey {FirstName}, make this Mother's Day more

170
Mariya
Employee
11 months ago
Savina from Yotpo
Employee
Savina from YotpoEmployee
published in Reviews & VUGC

Reviews: Check if orders are being pulled from your store (with examples)

 💡 Did you know that, if we have not detected any orders from your store for the past 5 days, we’ll notify you directly in the Yotpo Admin Notification Center.  If you see this notification, first check if your eCommerce store registered purchases during the last 5 days.If your store did not receive purchases, you can ignore the notification. If your store did receive purchases in the past 5 days, there might be an issue with the integration between Yotpo and your store. Follow the instructions below to fix the issue.Once you’ve resolved the issue, it may take a few hours before the notification stops displaying. If your orders are synced with Yotpo but Automatic Review Request emails are still not being sent to your customers, see you can check our Tips & Tricks section #Tip 2: No reviews yet? 😱 No worries, here is what you can do!   Shopify & BigCommerce If you’re using Shopify or BigCommerce, the issue may be caused by one of the following: An issue with platform credentia

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Savina from Yotpo
Employee
11 months ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in Loyalty & Referrals

[Poll] Shopify/Shop Pay Checkout Extension!!Feedback Poll

Please share your feedback with us about the Shopify Checkout Extension.Shopify’s new checkout UI lets Shopify Partners like Yotpo extend the checkout experience to include functionality that isn't provided natively. Yotpo Loyalty & Referrals merchants can easily install the new checkout extension on their store to allow their customers to redeem points for a discount when placing an order. Additionally, the extension allows customers who logged into their Shopify account to redeem points using Shop Pay.  ❗️ As Shopify rolls out the new checkout extension, we’re scoping out new ways to integrate loyalty programs. Right now, merchants have the ability to allow customers to redeem points from the drop-down. 

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Yotpo Team
Community Manager
1 year ago
Savina from Yotpo
Employee
Savina from YotpoEmployee
published in The Yotpo Platform

Yotpo Product Updates | Latest innovations and new features

Dive into our latest product updates and be inspired to level up your retention strategy! 🚀 In this edition of Yotpo Product Updates, you will learn all about:  How to proactively engage with customers by creating back-in-stock segments based on subscribers that have opted-in to back-in-stock flows.  Hand-pick customer or site reviews to showcase in your email campaigns to boost conversion with social proof with Customer Reviews Block. How to use the Reviews Content Library to save frequently used elements to repurpose in future emails, and access a gallery of top-converting email blocks for inspiration. Automate Click-to-Redeem within relevant flows to drive more redemptions for eligible customers & watch CVR and Loyalty ROI skyrocket. Understand the impact of SMS & email Flows on your Loyalty program with a birds eye view directly in your SMS dashboard. New subscription selling type - Prepaid that allows shoppers to pay in advance and get their deliveries in the de

870
Savina from Yotpo
Employee
1 year ago
Yotpo Team
Community Manager
Yotpo TeamCommunity Manager
published in The Yotpo Platform

Mini Case Study | MuteSix finds creative solution to reward Noémie customers with Yotpo Loyalty

MuteSix, a Dentsu company, is an award-winning, full-funnel performance marketing agency creating value for D2C brands with data-driven results at every step of the funnel. Luxury jewelry brand Noémie wanted to increase their rate of repeat shoppers, and MuteSix delivered on their retention goals with Yotpo Loyalty.  Challenge When luxury jewelry brand Noémie came to MuteSix for help increasing their rate of repeat shoppers, they had no loyalty and referral program in place. Like many high-end brands, Noémie typically shied away from traditional promotions. They were eager to find a discount-free solution that would allow them to raise retention while acquiring more conversion-boosting UGC, rather than typical text-only reviews.  Solutions MuteSix offered Noémie a winning solution by combining Yotpo Reviews and Loyalty: rewards for user-generated content that contains photos or video. With loyalty points from UGC, customers are now able to redeem points for cash, which allows them to e

100
Yotpo Team
Community Manager
1 year ago
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